About FirstBridge™ Solutions Asia LLP

Innovation, passion, and sustainability that touches everybody’s life, and cares for the planet.

At FirstBridge™ Solutions, ‘Care with Love’ is more than just a routine—it’s an experience. Our flagship brand, Burgundy™, was born from a passion for high-performance, elegantly crafted, and sustainable auto care products. Each formula—from waterless shampoos to vehicle performance & appearance products—all crafted for real-world results, offering enthusiasts professional-grade performance & aesthetics, at home.

What drives us is not just what we create, but why we create it. Guided by a “customer-first” mind-set and rooted to ethical business values, we treat every customer as part of our extended family. Every bottle of Burgundy™ care care product is a promise of trust, innovation, and crafted with care—for your cars and bikes and the planet.

Apart from creating our own brand, we also support aspiring
brands through our private label manufacturing services, helping turn their ideas into quality products backed by our technical expertise. As we grow, our purpose remains clear- to build not just a brand, but a community built on trust, quality, and shared passion.

Welcome again to the world of Burgundy™ — where your car gets the care it truly deserves.

At FirstBridge™ Solutions, our mission is to deliver sustainable, high-performance products that blend global quality with local trust. We empower our customers to care for their environment, vehicles, homes, and themselves—with confidence, pride, and purpose. Every solution we craft is designed to elevate everyday experiences, turning routine care into a mindful ritual—one that nurtures both you and the planet with integrity, love, and responsibility

To shape the future of clean, conscious mobility through smart and sustainable ‘Care’—crafted not just for performance, but for people who value, quality, and impact. At FirstBridge™, we envision a world where science meets soul, and every gleam reflects our deeper promise of trust, innovation, and pride in protecting what’s around us.

Driven by science, perfected by passion—each FirstBridge™ product reflects our belief that quality ‘care’ should never come at the cost of our planet or your peace of mind – Here, quality isn’t just a promise—it’s our pride.

Behind the name Burgundy™

Burgundy range of Premium auto products


Luxury engineered for everyday perfection! Yes, that’s Burgundy.

At Burgundy, we’re passionate about helping you keep your vehicle looking its best. Our name ‘Burgundy’ represents richness, luxury, and a deep commitment to quality. Just like the rich, bold color of burgundy, we aim to bring a touch of elegance and sophistication to your auto care routine. With Burgundy Auto Care, you can trust that your vehicle is in good hands.

At Burgundy, true sophistication doesn’t need to be overpriced, it simply needs to be uncompromising, premium quality, crafted with precision and priced to respect your budget.


Our Management Team

Joydeep Basu

CEO & Founder

Joydeep is a mechanical engineer and an alumnus of IIM-Calcutta. He has rich experience of more than 25 years working with some of the prominent names in Fortune 500 companies like Loctite & 3M. He has handled multifaceted roles & responsibilities across PAN India and within South East Asia & ANZ region. During his industry tenure, he specialized in B2B business model. He handles the overall Sales, Marketing & NPI projects of FBS Asia along with overall P&L responsibility.

Ranjan Ghosh

Director – Finance

Ranjan oversees the financial health and strategic growth of FirstBridge Solutions Asia LLP. As Director – Finance, he plays a crucial role in managing financial planning, budgeting, and resource allocation to ensure operational efficiency and long-term sustainability. With a deep understanding of financial analytics, risk management, and compliance, Ranjan ensures that our financial strategies align with our business objectives. Having a rich experience of being an entrepreneur in SME segments handling multiple business models for more than 2 decades, his contribution to FirstBridge Solution is extremely crucial for handling complex P&L and overall financial budgeting.

Dr. Priyadarshini Ghosh

Director –Branding & Social Media

Dr. Ghosh holds a doctorate from JNU, Delhi, and is the driving force behind the visual identity of FirstBridge Solutions Asia LLP. As Director – Branding & Social Media, she shapes the look and feel of our Burgundy range of car care products. With expertise in brand strategy, packaging design, and digital consumer engagement, Dr. Ghosh plays a key role in creating a strong, recognizable brand presence in the auto care industry. She brings a unique blend of creativity and strategic insight, backed by impactful industry experience in branding and communication.

Jyotsna Basu

Director – Strategy & Consulting

Mrs. Basu is instrumental in shaping the vision, direction, and business strategy of FirstBridge Solutions Asia LLP. With extensive experience in market analysis, business development, and corporate strategy, she guides the company in making informed decisions that drive growth and competitiveness. She has an overall experience of 25 years in micro finance, small scale deposits and securities working for MSMEs.